How does Google Analytics really work and how can it improve your bottom line?
Using Google Analytics is a must for every business website.
“We use anaylytics to learn what our visitors are doing…what pages they visit and how long they are on the site…
it’s made it more effective.” John, Gentry Real Estate Group.
Google Analytics is a service offered by Google that tracks and reports website traffic (with a ton of cool features that let’s you see everything you can imagine). In simple terms, when a visitor comes to your site, Google is able track the data of that visit. There is a lot that is learned with each visit.
When you partner with Missional Marketing, we build a monthly report that breaks down all the data needed to make important decisions about your website. These data points are critical to allowing you to make changes to improve your website. Without it, it would be like driving a car without any idea or direction on where you want to go, not a good idea!
COST EFFECTIVE TOOL
Google Analytics is geared toward small and medium-sized websites. Our reporting is very advanced in helping you determine if your website is effective. A/B testing is a very common practice to help build the best possible website for your business.
OUR REPORTS INCLUDE
• Traffic to the site.
• Where the visitor came from (referring site).
• Pages visited.
• Conversions that were achieved.
• Integration with other Google products.
THE ANAYLTIC Strategy
• View the traffic counts.
• Find out which campaigns bring the conversions.
• Identify the location of your best visitors.
• Learn what people are searching for on your site.
• Visualize what people click on the most.
• Uncover your top content.
• Identify your worst performing pages.
HOW DO I ADD GOOGLE ANALYTICS TO MY WEBSITE?
Contact us and we will begin the process of working with you to get this important feature launched. It is a monthly subscription fee that is extremely affordable for any business.